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CHARM CONVINCE CONVERT
The mandate
1
Establish awareness of the ONELLA brand and its values
2
Create brand engagement and maximize impact
3
Preventing the initiation of vaping and reducing its prevalence
Creation and design of a custom kiosk and a cart
Design and programming of a mobile game
Design of clothing and promotional items
Development of a mobile squad
Training of a team of ambassadors
Activation management
The solution
7,500 people met
30 days of events
284 hours of activation
2,000 items distributed
2,500 games played
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